Brief
Make an eye-catching branded Mixed Reality Reel announcing a new party in collaboration with the MEGA shopping mall.
Mixed Reality / VFX / CG
STAYA × MEGA
A Mixed Reality party announcement at MEGA
To announce a new party in collaboration with the MEGA mall, we combined live-action and CG: built graphic objects into a real location and synced the effect with the hero's and the camera's movement.
- Mixed Reality
- live footage + CG as one scene
- × MEGA
- a collaboration with a shopping mall
- Announcement
- launch of the brand's party
What we did
We combined live-action with CG: built graphic objects and interactions with them into a real location, synced the effect with the hero's and the camera's movement and assembled one cohesive Mixed Reality scene.
Result
A bold ad video where the live footage and the CG read as one scene.
Stills from the video
How it looks
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